If you look at any men’s website or advice magazine, you’ll read about ways to build muscle and get rid of extra flab, seduce women and “dress for success”.

Those things are supposed to make you a “better” and more powerful man…

While I don’t doubt the sincerity of men’s advice writers, there’s one problem: They’re WRONG about the most crucial piece. Now don’t get me wrong; what they do promise is appealing on the surface… but getting abs, memorizing a few pickup lines, and wearing a new suit won’t change men on the INSIDE.

It’s like slapping a fresh coat of wax on a car with rusty rocker panels. It doesn’t fix the REAL problem.

As strange as this might sound, even if you could turn yourself into a GQ model and be on the front of a men’s magazine, you would still be missing the core of what makes a man truly powerful…

You Need To Know This Secret About Masculine Power

What men think makes them powerful and what actually gives them that power are two entirely different things. That is why so many men are shocked when they go to the gym, add inches of girth to their biceps, and then still hear women tell them, “I’m sorry - it’s not you, it’s me. I’m just not that into you.”

Men are natural achievers. We are goal setters. We design and build buildings, ships and bridges on grand scales. For thousands and thousands of years, we have been the warriors and the hunters of society.

Maybe that is why it shocks us when achieving “surface” goals like getting more “ripped” fails to give us the power we want. But there is a reason for that. Men are hardwired to be not just achievers… but BIG achievers.

What gives us true satisfaction in life is…

Achieving Big Hairy Audacious Goals

If you ask most men about the highlights of their lives, they will tell you about “big” events like becoming a father, getting a major promotion at work, winning a high school sports championship and even saving a best friend’s life.

That is because men are not wired for MEDIOCRITY… which is why it is so shocking that most of the men’s advice out there tries to put you into a “cookie-cutter” box of what a successful man is supposed to look like.

There is a reason why we read biographies of mountain climbers, soldiers and world leaders. That is because every man has greatness locked away inside him. Every man has POTENTIAL.

The key to unlocking that potential is…

Becoming The “Architect” Of Your Own Life

The truly powerful and successful man knows how to unlock his own potential. He knows what “success habits” to adopt. He knows what people to surround himself with. He knows the power of connection with a “brotherhood”.

The truly powerful and successful man knows that the biggest challenge he faces at the start of his journey is coming to terms with a force so powerful, it can stop him DEAD in his tracks. A force so terrible, it can prevent him from ever taking a single step on his path.

This “antagonist” force that stands in the way of the powerful man is almost like gravity: You can’t see it, and it can hold you down for good if you are not careful.

The thing is, deep down, every man wants to CONNECT with his power and achieve his “big goals”. Click here to read this short letter where I explain how to identify this invisible “dream killer” and how to overcome it to achieve true masculine power and success in your own life.